UI/UX

During my time at Health-E Commerce, I worked on a variety of landing pages that range from marketing initiatives to introducing new tools, and developed several user experience improvements for the website. I truly enjoyed exploring how to convey information on these pages in a unique and engaging way, and strived to design each experience to accommodate the needs of all users.


LANDING PAGE

FSA Deadline Tracker

I was asked to design the workflow of a user signing up for the FSA Deadline Tracker alert system, which texts reminders to the user when their flexible spending account deadline is approaching.

LANDING PAGE

Limited Purpose FSA (LPFSA)

This project entailed designing and building a landing page that explains the purpose of a LPFSA (Limited Purpose Flexible Spending Account), while also highlighting brands and opportunities to shop products or services that are eligible under a LPFSA.

Quick View

For this project, I was asked to research examples of how a quick view tool can be implemented, and apply those findings to the FSA Store shopping experience.